Goodlife & Egeria.

Boldly building together




Egeria and Goodlife look back on their collaboration and the complete transformation of the company. From an ambitious and entrepreneurial ‘buy and build’ strategy to a challenging integration process and the doubling of the turnover.

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Our approach

Egeria Private Equity is structured in two teams in order to optimize value creation for each individual investment. We have a solid backbone of institutional investors, families and team commitment. The portfolio currently consists of 22 companies in various sectors. We have an international approach but focus on companies that have a strong link to the Netherlands, Germany, Austria, Switzerland or the USA.

We firmly believe that people make the difference, that investments in digitalization are key to achieve sustainable growth and that excellence in everything you do makes you stand out from the crowd. Every growth path is different and we actively support our companies with investments, add-on acquisitions or international growth. Entrepreneurs and management teams lead the way and we build on their experience and knowledge. But we do more than providing capital. For instance, we support our companies with the hands-on involvement of our in-house Human capital and Digitalization experts, focusing on building similar competences within the companies.

Egeria encourages growth initiatives that drive sustainable value creation rather than short-term gains. The common denominators we seek in our investments include strong market positions, sustainable business models and committed teams. That is what boldly building together means to us.

Two teams – two strategies:


We are currently investing our fifth fund with a total equity commitment of €800 million. We invest in healthy businesses in the Netherlands and the DACH region with an enterprise value of up to €350 million with the underlying principle that management is co-owner. Our investment horizon is between five and seven years on average. Our interest lies in businesses with growth potential that are active in a market with attractive prospects.

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Building on a portfolio of five to seven international platform companies that benefit from an extended investment horizon. Our Evergreen fund has an indefinite lifetime and an indefinite lifetime and committed capital of €700 million, with flexibility in terms of timing and allocation and a typical holding period of 10+ years.

Learn more about Evergreen

Our expertise

Human capital

Human capital@2x

At Egeria we believe the success of an organization depends on its people. That is why our Human Capital Director focusses on building and strengthening the management teams of our portfolio companies. We make sure that, together with our portfolio companies, we build and develop teams that have the right capabilities on board to grow, to create value and to achieve sustainable high performance.

See how we build high performing teams at Egeria.



Digital technologies are critical value drivers in any industry. On the one hand, they enable new business models and more efficient processes, while on the other they require new capabilities in customer interaction, collaboration, technology, security and privacy.

We help Nooteboom Textiles in the transformation from analogue wholesale to digital disruptor. Do you want to know how we do this?

Operational excellence

Operational excellence@2x

Focus on what you do best and create an environment where you can convert your strengths into sustainable growth and satisfied customers. We build a performance culture and help organizations scale their processes and gain operational control through KPI dashboards.

Royal Sanders has done more than just sell shampoo to become a leader in personal care.

Commercial effectiveness

Commercial effectiveness@2x

A due understanding of the problems our customers face is key in order to underpin sustainable growth. Driving turnover growth is achieved by setting out a sales roadmap based on insights gleaned from the data available. This strategy is subsequently translated into customer proposals, price models, dynamics for the sales teams and innovative product/market combinations. We know exactly what is needed to step up your commercial efficacy.

Click here to find out what we achieved for Den Braven

Buy and build

Buy and build@2x

Careful selection of acquisitions can accelerate growth in new markets and regions. We can actively support management with our experience in mergers & acquisitions and our extensive network of industry experts.

Read how we, together with management, transformed GoodLife Foods from a supplier of frozen meat products in the Benelux to a platform for frozen snacks in Northwest Europe.

International expansion

International expansion@2x

Most of our portfolio companies have an international footprint or are planning to expand their business abroad. It is important to realize that there is no universal method that works everywhere. When starting up activities abroad, the business practices and habits of the new market should be taken into account. Egeria has a lot of experience with international expansions.

Learn how we helped MCi achieve a strong sales and manufacturing footprint in China.